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Westwood, John, 1947-

How to get started in export / John Westwood. - 1st ed. - vii, 147 pages: illustrations ; 22 cm. - The Sunday Times .

Introduction -- Why should companies export? -- How to get started -- Researching overseas markets -- Export strategies and export plans -- Market entry strategies -- Working through sales agents and distributors -- Sales promotion -- Selling goods online -- Quoting for international business -- Moving your goods -- Managing the risks.

ISBN: 9780749463717 9780749463724

LCCN: 2011048478

Subjects--Topical Terms:
Exports.
Marketing--Planning--Handbooks, manuals, etc.

LC Class. No.: HF1414.4 / .W47 2012

Dewey Class. No.: 658.8/4