TY - BOOK AU - Sander,Peter J. TI - What would Steve Jobs do?: how the Steve Jobs way can inspire anyone to think differently and win SN - 9780071792745 (alk. paper) AV - HD57.7 .S257 2012 U1 - 658.4/01 23 PY - 2012///] CY - New York PB - McGraw-Hill, KW - Jobs, Steve, KW - Apple Computer, Inc KW - Management KW - Leadership KW - Creative thinking N1 - Includes index; Born -- Born again -- Model -- Customer -- Vision -- Culture -- Product -- Message -- Brand N2 - Presents the six-part business model of Steve Jobs to help raise the value of a company or organization, create customer brand loyalty, and create a positive business environment ER -