Roberto, Ned <br/><br/>
User-friendly marketing research / 
Dr. Ned Roberto. 
 - Fourth edition 
 - xviii , 250 pages ;  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>9789712384578 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Research
<br/><br/><label>Dewey Class. No.: </label>658.83