Certo, Samuel C.

Strategic management : concepts and applications / Samuel C. Certo, J. Paul Peter. - First edition - xxi, 1203, xv pages : illustrations (some color) ; 24 cm.

Includes bibliographies and indexes.

0394359208 : $29.00

87023565


Business planning--United States.
Business planning--Case studies.--United States

HD30.28 / .C43 1988.

658.4012