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| 003 | CITU | ||
| 005 | 20201201051346.0 | ||
| 008 | 720218s1954 nyua 000 0 eng | ||
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| 035 | _a(OCoLC)245174 | ||
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| 042 | _apremarc | ||
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_aHF5822 _b.S6 |
| 100 | 1 | _aSmith, George Horsley. | |
| 245 | 1 | 0 | _aMotivation research in advertising and marketing. / |
| 250 | _a1st ed. | ||
| 260 |
_aNew York, _bMcGraw-Hill, _c1954. |
||
| 300 |
_a242 pages _billustrations _c24 cm. |
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| 650 | 0 | _aMotivation (Psychology) | |
| 650 | 0 |
_aAdvertising _xPsychological aspects. |
|
| 906 |
_a7 _bcbc _coclcrpl _du _encip _f19 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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