000 00762nam a22002777a 4500
999 _c59729
_d59729
003 CITU
005 20210323020847.0
008 210323b ||||| |||| 00| 0 eng d
020 _a9789712352423
040 _aCITU LRAC
_beng
082 _a658.8
100 1 _aMedina, Roberto G.
_eauthor
245 _aPrinciples of marketing /
_cRoberto G. Medina.
250 _aRevised edition
264 1 _aManila :
_bRex Book Store ,
_cc2008.
300 _axv , 326 pages :
_billustrations ;
_c22 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
526 _a600-699
650 0 _aMarketing
650 0 _aConsumer behavior
650 0 _aAdvertising
650 0 _aBranding
942 _2ddc
_cBK