Your search returned 15 results.

Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy, & Simon Pervan.

by Elliott, Richard H [author.] | Percy, Larry [author.] | Pervan, Simon [author.].

Edition: 4th edition.Language: English Publisher: Oxford, United Kingdom ; New York, NY : Oxford University Press, [2018]Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 El588 2018] (1).

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Advertising & promotion / Chris Hackley and Rungpaka Amy Hackley.

by Hackley, Christopher E [author.] | Hackley, Rungpaka Amy [author.].

Edition: 4th edition.Language: English Publisher: Los Angeles : SAGE, 2018Other title: Advertising and promotion.Availability: Items available for loan: COLLEGE LIBRARY [Call number: 659.1 H116 2018] (1).

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Brand turnaround : how brands gone bad returned to glory and the seven game changers that made the difference / Karen Post.

by Post, Karen [author].

Language: English Publisher: New York : McGraw-Hill, [2012]Copyright date: c2012Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 P8454 2012] (1).

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What great brands do : the seven brand-building principles that separate the best from the rest / Denise Lee Yohn.

by Yohn, Denise Lee, 1967-.

Edition: First edition.Language: English Publisher: San Francisco : Jossey-Bass, A Wiley Brand, [2014]Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 Y75 2014] (1).

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Brand protection in the online world : a comprehensive guide / David N. Barnett.

by Barnett, David N [author.].

Publisher: London, United Kingdom ; New York : KoganPage, 2017Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 B2643 2017] (1).

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Retail marketing and branding : a definitive guide to maximizing ROI / Jesko Perrey and Dennis Spillecke.

by Perrey, Jesko | Spillecke, Dennis.

Edition: 2nd ed.Language: English Publisher: Hoboken, N.J. Wiley [2013]Copyright date: c2014Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.87 P472 2013] (1).

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Campbell's incredibly easy recipes

Language: English Publisher: Illinois : Publications International, c2008Availability: Items available for loan: ELEMENTARY LIBRARY [Call number: 641.555 C152 2008] (1).

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Favorite brand name : pie collection / Publications International Ltd.

by Publications International, Ltd.

Lincolnwood, Illinois: Publications International; c1993Availability: Items available for loan: ELEMENTARY LIBRARY [Call number: 641.8652 F279 1993] (1).

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Branding and product design : an integrated perspective / Monika Hestad.

by Hestad, Monika.

Publisher: Surrey, England ; Burlington, VT : Gower, c2013Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 H469 2013] (1).

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Brand management : Principles and Practices / KIRTI DUTTA, Assistant Professor (Marketing), Bhartiya Vidya Bhavan's Usha & Lakshmi Mittal Institute of Management, New Delhi.

by Dutta, Kirti.

Publisher: New Delhi : Oxford University Press, 2012Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 Du54 2012] (1).

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Advertising and promotion : in integrated marketing communications / Chris Hackley.

by Hackley, Christopher E.

Edition: 2nd ed.Publisher: Los Angeles : Sage Publications, c2010Availability: Items available for loan: COLLEGE LIBRARY [Call number: 659.1 H116 2010] (1).

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Creating a brand identity : a guide for designers / Catharine Slade-Brooking.

by Brooking, Catharine Slade.

Publisher:  London :  Laurence King Publishing, [2016]Copyright date: c2016Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827] (1).

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Luxury brand management in digital and sustainable times : a new world of privilege / Michel Chevalier, Gerald Mazzalovo.

by Chevalier, Michel, 1943- [author.] | Mazzalovo, Gerald [author.].

Edition: Fourth Edition.Language: English Publisher: Hoboken : Wiley, 2020Online access: Full text available at Wiley Online Library Click here to view Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 C4275 2020] (1).

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Financial information and brand value : reflections, challenges and limitations / Yves-Alain Ach, Sandra Rmadi-Saïd.

by Ach, Yves-Alain [author.] | Rmadi-Saïd, Sandra [author.].

Language: English Publisher: Hoboken : ISTE Ltd / John Wiley and Sons Inc, 2020Online access: Full text available at Wiley Online Library Click here to view Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.827 Ac41 2020] (1).

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Will & vision : how latecomers grow to dominate markets / Gerard J. Tellis and Peter N. Golder.

by Tellis, Gerard J, 1950- [author] | Golder, Peter N.

Language: English Publisher: New York : McGraw-Hill, c2002Other title: Will and vision.Online access: Contributor biographical information | Publisher description Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 T239 2002] (1).

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