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Principles of marketing : a global perspective / Philip Kotler, Gary Armstrong, Swee Hoon Ang, Siew Meng Leong, Chin Tiong Tan, Oliver Yau Hon-Ming.

by Kotler, Philip [author] | Armstrong, Gary (Gary M.).

Publisher: Singapore : Pearson/Prentice Hall, c2009Online access: Table of contents only Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 P935 2009] (1).

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Applications in basic marketing : clippings from the popular business press / William D. Perreault, Jr. and E. Jerome McCarthy.

by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D., Jr | McCarthy, E. Jerome (Edmund Jerome). Basic marketing | McCarthy, E. Jerome (Edmund Jerome). Essentials of marketing.

Edition: 2004-2005 editionLanguage: English Publisher: Boston : McGraw-Hill / Irwin, 2005Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8/005 Ap584 2005] (5).

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Engaging social media influencers to recruit hard-to-reach populations

by Wentzell, Katherine [author] | Walker, Heather R [author] | Hughes, Allyson S [author] | Vessey, Judith A [author].

Source: Nursing ResearchLanguage: English Copyright date: 2021Availability: Items available for reference: COLLEGE LIBRARY (1).

Teach yourself marketing / J. Jonathan Gabay.

by Gabay, Jonathan [author].

Publisher: London : Hodder Arnold , 2003Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 G11 2003] (1).

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Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

by Zeithaml, Valarie A [author] | Bitner, Mary Jo | Gremler, Dwayne D.

Edition: Fourth editionLanguage: English Publisher: Boston : McGraw-Hill/Irwin, c2006Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 Z37 2006] (2).

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Marketing management : communication principles / Philip Kotler, Kevin Lane Keller.

by Kotler, Philip [author].

Edition: Thirteenth editionLanguage: English Publisher: Singapore : Pearson Education , 2009Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.802 K848 2009 ] (3).

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Digital marketing strategy : an integrated approach to online marketing / Simon Kingsnorth.

by Kingsnorth, Simon [author.].

Edition: Third Edition.Language: English Publisher: London ; New York, NY : Kogan Page Limited, 2022Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 K617 2022] (1).

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Marketing research : text and cases / Harper W. Boyd, Jr., Ralph Westfall, Stanley F. Stasch

by Boyd, Harper W [author] | Westfall, Ralph L [author.] | Stasch, Stanley F.

Edition: Seventh editionLanguage: English Publisher: Homewood, Ill., Richard D. Irwin, Inc., c2003Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.83 B692 2003] (1).

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Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.

by Kerin, Roger A [author] | Hartley, Steven William | Rudelius, William.

Language: English Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2004Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 K455 2004 ] (1).

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AI-enabled analytics for business : a roadmap for becoming an analytics powerhouse / Lawrence S. Maisel, Robert James Zwerling, Jesper Hybholt Sorensen.

by Maisel, Lawrence, 1946- [author.] | Zwerling, Robert James [author.] | Sorensen, Jesper Hybholt [author.] | John Wiley & Sons [publisher.].

Edition: First edition.Language: English Publisher: Hoboken, New Jersey : Wiley, [2022]Copyright date: ©2022Online access: Full text available at Wiley Online Library Click here to view. Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.05 M2868 2022] (1).

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Contemporary research in e-marketing / Sandeep Krishnamurthy, editor.

by Krishnamurthy, Sandeep, 1967-.

Language: English Publisher: Hershey, PA : Idea Group Pub., c2005-2006Online access: Table of contents Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8/72 C767 2005 ] (1).

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Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy.

by Perreault, William D [author] | Cannon, Joseph P., Ph. D | McCarthy, E. Jerome (Edmund Jerome).

Edition: Eleventh editionLanguage: English Publisher: Boston : McGraw-Hill/Irwin, c2008Online access: Table of contents only Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 P426 2008] (1).

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Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton.

by Etzel, Michael J [author] | Walker, Bruce J | Stanton, William J.

Edition: Thirteenth editionLanguage: English Publisher: Boston, Mass. : McGraw-Hill, c2004Online access: Table of contents only Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 Et99 2004 ] (2).

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Digital marketing fundamentals : OMCP's official guide to OMCA certification / Greg Jarboe, Matt Bailey, Michael Stebbins with Brad Geddes, Kim Krause, and Cindy Krum ; foreword by Avinash Kaushik

by Jarboe, Greg, 1949- [author.] | Bailey, Matt, 1969- [author.] | Stebbins, Michael, 1971- [author.] | Krause, Kim [contributor] | Krum, Cindy [contributor].

Edition: First Edition.Language: English Publisher: Hoboken, NJ : John Wiley & Sons, Inc., [2023]Copyright date: ©2023Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 J28 2023] (1).

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Menu marketing and management : competency guide / National Restaurant Association Educational Foundation.

by Educational Foundation (National Restaurant Association).

Language: English Publisher: Upper Saddle River, N.J. : Pearson/Prentice Hall, 2007Other title: NRAEF ManageFirst.Availability: Items available for loan: COLLEGE LIBRARY [Call number: 642.5 N213 2007 ] (2).

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Distribution strategy / by Casey Houston

by Houston, Casey [author].

Language: English Publisher: US : Tritech Digital Media, [2022]Copyright date: c2022Online access: Full text is available at Tritech Digital Media. Click here to view. Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8 H8181 2022] (1).

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Direct selling / by Melvin Holcomb

by Holcomb, Melvin [authors ].

Language: English Publisher: US : Tritech Digital Media, [2022]Copyright date: c2022Online access: Full text is available at Tritech Digital Media. Click here to view. Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 H698 2022] (1).

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E-commerce / by Lester Alston

by Alston, Lester [author].

Language: English Publisher: US : Tritech Digital Media, [2022]Copyright date: c2022Online access: Full text is available at Tritech Digital Media. Click here to view. Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.872 Al788 2022] (1).

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Franchising / by Clinton Waller

by Waller, Clinton [author].

Language: English Publisher: US : Tritech Digital Media, [2022]Copyright date: c2022Online access: Full text is available at Tritech Digital Media. Click here to view. Availability: Items available for loan: COLLEGE LIBRARY [Call number: 658.8708 W1564 2022] (1).

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The rainmakers : marketing and strategy lessons from 25 top CEOs /

Language: English Publisher: [s.l.] : [s.n.], [2017]Copyright date: © 2017Availability: Items available for loan: HIGH SCHOOL LIBRARY - JHS [Call number: H.S.L. 658.82 G533 2017] (1).

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